Training for website development, SEO and increased conversions

Your business needs a website, just as every serious business needs a website. Building and maintaining your own website is easy ...... when you know how to do it. Our simple to use, step by step, processes will give you the knowledge and confidence to manage your own website. This'll put you in control and save you £1000s. Just a couple of hours per month is all you'll need to maintain your website.

We have developed three areas of training that will allow you to create the best possible website solution for your business. Each focuses on a specific area of owning and managing a website and when combined cover everything you'll ever need to know. The training courses are:

• Website development
• Search Engine Optimisation (SEO)
• Conversion rate optimisation (CRO)

Website development training
The website development training courses focuses on the technical aspects of setting-up, owning and maintaining your own website. You'll learn how to set up a website and how to update it when needed. This will ensure your website is always up to date with your latest information and will save you a fortune on paying a web developer to do the work for you. You'll also learn about your legal obligations of owning a website, yes there are some.

Search Engine Optimisation (SEO) training
The way your website is found, indexed and displayed in search engine results, e.g. Google, Yahoo Bing, AltaVista etc. can dramatically affect the number of relevant visitors to your website. These training courses will show you how the professionals do it. You'll learn all the legitimate and latest tricks of the trade, some of which are not yet known by many web developers.

Conversion rate optimisation (CRO) training
Once a visitor comes to your website the website must then convert that visitor to a lead or a customer for you. A lead for a brochure website and a customer for an e-commerce website. These training courses will show you how the professionals do it. You'll learn all the legitimate and latest tricks of the trade, some of which are not yet known by many web developers.

There are 4 types of training courses available to suit various requirements

• On-line training course
• 1 hour tutorial
• Half day training session
• Whole day training session

On-line training course
This is a great introduction in to the topic being studied. Each on-line training course will give you the tools and processes to get started.

1 hour tutorial
This is a great solution if you have a specific need or problem with your website. You will be emailed the relevant information and the tutorial will take place by phone. You'll talk directly with an expert and will be able to ask the questions you need answered.

Half day training course
The half day training courses are conducted at your premises or at a nearby suitable venue. You'll be taken through the topic in detail and will receive the necessary training materials. These courses are for up to 6 delegates.

Whole day training course
The whole day training courses are conducted at your premises or at a nearby suitable venue. You'll be taken through the topic in great detail and will receive the necessary training materials. These courses are for up to 6 delegates.